Optimizing Passenger Transport Information to Materialize Insights for Sustainable Mobility

OPTIMISM's main outcome is the development of different sets of strategies and methodologies for optimizing transport systems based on co-modality and ICT solutions. OPTIMISM also takes into account the passenger needs and the Low Carbon Europe objective. The main scope is to provide a scientifically documented insight in the transport system and people’s travel choices via the study of social behaviour, mobility patterns and business models. This will also allow future changes in the mobility system that would lead to a sustainable  method/mode(s) of travel, as people can travel in a more efficient, safer and cleaner manner, without compromising mobility.

OPTIMISM based its operating principles on three main blocks of activities:

  • Harmonisation of national data in travel behaviour leading to a unified set of data that serves as reference material for future exploitation of existing studies and baseline information (or data)
  • Definition of the demand and supply factors that shape the transportation system and mobility patterns in order to present an outlook on future development(s)
  • Define the potential decarbonisation of the passenger transport system based upon an analysis of ICT and co-modality options

As a result, three main ICT and co-modality improving options were selected for a more detailed analysis: car sharing, personalized travel information and mobile payment devices. The overall decarbonisation effect was estimated to be relatively limited, reaching 3.7% for a single measure. This was mostly the result of limited expected uptake resulting from option-specific challenges. Overall, rebound effects were estimated to be small, but could not be quantified.

TML was responsible for the creation of the methodology to unify the different available or future data sources in relation to travel behaviour. As such, TML was also responsible for a significant part in the effect analysis of these measures. Furthermore, TML used macro models (such as TREMOVE) to estimate the impact of future ICT solutions in relation to co-modality on greenhouse gas emissions.

Link to the project website: www.optimismtransport.eu



Final report

Deliverable 4.3 - Analyse the decarbonisation potential and co-benefits of selected measures
Deliverable 4.2 - Impact of best practices on mobility patterns
Deliverable 4.1 - Identification of ICT options enhancing co-modality
Deliverable 3.2 - List of potential megatrends
Deliverable 2.2 - Methodology for Harmonisation of NTS
Deliverable 2.1 - Analysis of National Travel Statistics



funded by

European Commission, FP7


Coventry University (UK), Zurich University of Applied Sciences (CH), Signosis, Deutsches Zentrum für Luft- und Raumfahrt (DE), Sapienza-Universita di Roma (IT), CE Delft (NL), JRC-IPTS


Lars Akkermans, Sven Maerivoet, Kristof Carlier, Tim Breemersch, Joko Purwanto, Dirk Engels


Lars Akkermans

+32 16 31.77.34
reference: 10.49

This project has received funding from the European Union’s Seventh Framework Programme for research, technological development and demonstration under grant agreement no 284892